Initial Investment

The Marco’s Pizza franchise startup cost ranges from $293,515 to $619,710 for a traditional store with limited seating. Your total initial investment depends primarily upon the number of restaurants you build, their size, their configuration, their location, who develops the real estate for and/or constructs them, and the amount and terms of financing. We also require that candidates have at least $125,000 in liquid assets and at least $400,000 in net worth.

For a more detailed look at the pizza franchise startup costs and fees, please review the tables below:

marco's pizza owner at counter

Store with Limited Seating

Type of ExpenditureAmountMethod of PaymentWhen DueTo Whom Paid
Initial Franchise Fee$25,000Us
Real Property$6,000 - $21,000MonthlyLandlord
Equipment, Fixtures$98,209 - $110,00As IncurredBefore OpeningVendors
Point of Sale Computers$21,400 - $33,000 As IncurredBefore Installation Vendors
Leasehold Improvements$60,000 - $225,000As IncurredBefore OpeningVendors; Contractors
Signage$3,000 - $12,000As IncurredBefore OpeningVendors; Contractors
Opening Inventory$6,000 - $10,500Lump SumBefore OpeningSuppliers
Small Supplies $15,000 - $19,000Lump SumSuppliers; Us
Delivery VehiclesDetails in full FDD Lump SumBefore OpeningDealer/Mfr./ Driver
Deposits, Pre-Paid Expenses$2,500 - $8,500Lump SumBefore OpeningSuppliers; Utilities
Business Licenses$500 - $1,500Lump SumBefore OpeningState & Local Agencies
Insurance$948 - $13,467As IncurredBefore OpeningInsurance Company
Training Expenses$2,000 - $9,500As Incurred Before Opening Employees, Hotel, Etc.
Miscellaneous Expenses$500 - $5,000 As Incurred As Required Suppliers, Employees
Additional Funds
(3 months)
$30,000 - $90,000As Incurred As Required Suppliers, Employees
Architectural and Engineering $5,500 - $15,000 Lump Sum Before Opening Professionals
Technology Fee$330Lump Sum Before Opening Us
Delivery Area, streets database for POS, and shape files for POS and OLO platform Maps $500 - $800Lump SumBefore OpeningSuppliers, Us
Brand Launch Program $10,000 Installments Us
Store Technology Infrastructure System $750 - $2,100As IncurredAs RequiredSuppliers
Menu Boards$3,153 - $3,553As IncurredBefore InstallationVendors
TOTAL$293,515 - $619,710 


Minimum Requirements:

$125,000 in liquid assets. This includes anything besides home equity that can be converted to cash within 30 days. Retirement accounts such as a 401K or IRA can be considered.

Net worth of $400,000.

Strong credit.

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For in-depth details about our pizza franchise investment and startup costs, download our free franchise report by filling out the form below or get in touch with a franchise development representative by calling the number below.


If you’re dreaming of owning a pizza franchise, or even several at once, Marco’s may be the perfect place for you to thrive.

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