One of the Nation’s fastest-growing pizza franchise chains seeks entrepreneurs in Idaho.
What’s for dinner in Boise, Idaho? These days it’s not potatoes! The growing city loves pizza — like most Americans — and Marco’s PIzza® franchise is looking to partner with entrepreneurs who’d like to open a business here.
Ranked No. 27 on Forbes’ 2015 List of Best Places for Business and Careers, Boise, Idaho’s population is about 216,000 and continues to grow. Boise has a taste for Italian food — it supports several Italian restaurants and the Italian American Club of Boise.
Boise is booming with at least three pizza-loving groups: college students, tourists and sports fans. It’s home to Boise State University, with a student body of about 22,000. The city’s museums, theater and performing arts companies bring to town frequent visitors, who often grab pizza for a meal on the go. And who can watch or play a game without thinking about pizza? Boise offers college football, championship drag racing, the NBA D-league Idaho Stampede and minor-league hockey and baseball: the Idaho Steelheads and the Boise Hawks.
The Department of Agriculture recently published a study on American eating habits that found that on any given day, 13% of the entire U.S. population is eating pizza. With Boise’s 216,000 population, that works out to about 28,000 people feasting on pizza daily, and Marco’s is ready to grab a slice of that market.
Marco’s Pizza franchise has plenty of room to grow
Unlike competing chains — such as Pizza Hut, Papa John’s, Domino’s and Little Caesars — who have limited availability, Marco’s Pizza has plenty of prime territories available for entrepreneurs. Boise is one of them.
“We aren’t tapped out like our competitors,” says Cameron. “There is so much room left for Marco’s to grow. We have many regions available for multi-unit development. We compete well against other national delivery pizza brands. Customers can tell the difference, and if they try our pizza, they stay with us.”
Marco’s Pizza is growing faster than the overall industry
Marco’s Pizza has the fastest unit growth, according to Nation’s Restaurant News, which named the pizza franchise to its Second 100 List, which analyzes businesses that are smaller but are focusing on growing around the nation.
The publication states that while the pizza industry is mature and growth is limited, Marco’s is the exception. Marco’s has enjoyed significant growth in recent years and by the end of 2017, Marco’s anticipates have 1,000 restaurants open. Marco’s Pizza sales growth also is higher than any other pizza franchise.
Marco’s Pizza franchise seeks passionate entrepreneurs in Boise, Idaho
Founded in Toledo in 1978, Marco’s Pizza is the only Top 20 pizza chain started by a native Italian. We take pride in knowing that our pizza franchise owners make the best pizza money can buy. Ours is handmade in the Italian tradition, using fresh, never-frozen cheeses. The dough is made in stores daily, and we use only premium meats and vegetables.
Marco’s Pizza wants franchisees who love our product. The franchise is looking for welcoming, friendly individuals who remember customers’ names and are passionate about quality, Italian-style pizza.
“Our franchisees come from a remarkably wide variety of backgrounds. But there’s a common thread among our franchisees — passion for the Marco’s product. Almost half of them were Marco’s consumers first. They fell in love with our product,” said Cameron Cummins, Chief Development Officer for Marco’s Pizza.
The investment required to start a Marco’s Pizza franchise is typically about $350,000. The pizza franchise is looking for people who have a net worth of $350,000 and a minimum liquidity of $100,000. According to the franchise’s 2015 FDD, the 2014 average net royalty sales of 413 system-wide stores was $671,630.
How does Marco’s Pizza franchise support its owners?
Candidates don’t have to have previous restaurant experience to open a Marco’s Pizza. Drive, commitment and the ability to learn are all it takes — Marco’s provides its franchisees all the ingredients they need to be successful.
The company runs a six-week training program called Marco’s University, where franchisees learn how to make the perfect pizza in state-of-the-art kitchens. They roll up their sleeves and are shown how Marco’s Pizza is a cut above the rest — from learning to make the scratch-made dough to measuring out the exact portions of delectable sauce, cheese and toppings.
In addition to learning about the product and how it’s made, Marco’s franchisees get instruction on how to manage the business side of the franchise. They learn how to train their staff, about finances, market analysis, insurance requirements, leasing issues and marketing.